Let the Good Times Roll–by Guy Kawasaki: The Art of Creating a Community

Let the Good Times Roll–by Guy Kawasaki: The Art of Creating a Community:


I admit it: I%u2019m user-group junkie. I got my first taste of user groups when I worked for Apple%u2014speaking at their meetings was one of my great pleasures. Their members were unpaid, raging, inexorable thunderlizard evangelists for Macintosh and Apple II.

These folks sustained Apple by supporting its customers when it couldn%u2019t%u2014or didn%u2019t want to%u2014support them itself. Now that Apple is the homecoming queen again, there are lots of people receiving, taking, and claiming credit for its success. The Apple user-group community deserves a high-five tribute too.

Now that I gotten that off my chest; now I can move on to the topic of this entry: how to create a kick-ass community.

And Guy is minimizing his role in all of this — it’s really true that Apple users and developers supported Apple when it probably didn’t deserve all that support — but Guy was a key part of creating that groups and giving them the reason to want to care, and the information needed to stay motivated.

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